Andy Heyward takes control of Genius Brands.
Genius creates children “Content with a Purpose,” which is a unique offering, and addresses a massive global audience.
Since 2013, SEG has raised over $120 million for the company (including $58 million registered direct October 2020), guided it through an up-list to Nasdaq in 2016, and provided enough capital for the company to substantially increase its portfolio of animated content.
This strategy of making an early commitment as a principal investor and providing white-glove capital markets advisory service has been utilized with other clients as well.